In order to ensure that World of Jeans & Tops dba Tillys and its parent company, Tilly’s, Inc. (together, the “Company”), including, without limitation, its officers, directors, employees, independent contractors and agents (together, referred to herein as “representatives”) adhere to their ethical and legal obligations, representatives are required to comply with the Company’s Social Media and Online Activity Policy (this “Policy”). This Policy does not prohibit speech that is protected by law or restrict the flow of useful and appropriate information, but is intended to minimize risk to the Company and its representatives. Any social media use and online content or activity (together, “Online Activity”) that negatively impacts the Company’s representatives, business interests or reputation, or employees’ job performance, or any violation of this Policy, may result in disciplinary action up to and including termination (as applicable based on representative’s relationship with the Company). Consistent with applicable law, the Company reserves the right to require that a representative remove any posting that violates this Policy. Representatives with questions about this Policy should contact Human Resources
Scope
This Policy applies both in and out of the workplace and covers both the use of Company-sponsored Online Activity, as well as any general, public Online Activity not sponsored by the Company, including if done during non-work time and/or on a personal device. This Policy should be applied together with other Company policies and guidelines regarding social media and Online Activities, including, without limitation, those in the Employee Handbook, the Company’s Policies and Procedures, and the Code of Business Conduct and Ethics.
Online Activity includes content created, posted, published, and shared on social media which, by way of illustration and not limitation, may be in the form of blog posts, comments on blog posts, participation in discussions on online forums, biographical information in an online user profile, a “user generated” video, audio or still image, online journal or diary, personal web site, web bulletin board, forum, message board, chat room, video site, digital platform, or other content created by representatives and published online, in addition to on social media platforms such as Facebook, Instagram, TikTok, Twitter, LinkedIn and others. Because the field of social media is a rapidly changing one, and new tools and technologies may come into use, the same standards still apply, regardless of whether these new tools and technologies have been specifically named in this Policy.
General Guidelines
While all representatives are welcome to participate in Online Activity, the Company expects everyone who participates in Online Activity to understand and to follow these simple but important guidelines. Please keep in mind that our overall goal is simple - to participate online in a respectful, relevant way that protects the Company’s reputation and follows the law.
Representatives should abide by the following guidelines:
1. Employees may not engage in Online Activity during working hours or at any time with Company equipment or property unless authorized by the Company. Work-related Online Activity by nonexempt associates while off the clock is strictly prohibited.
2. Company policies prohibiting unlawful harassment, discrimination, retaliation, and workplace violence must be followed at all times.
3. Representatives who wish to use social media to exchange ideas or put forth their opinions should do so in a personal capacity, and may not express opinions or personal views in a way that could be misconstrued as being those of the Company. Only authorized representatives should communicate on behalf of the Company or create public interest in the Company or its products. Do not encourage testimonials from the public and do not send messages to others that might be considered to be “spam” or unwanted solicitations. All media inquiries should be directed to irelations@tillys.com.
4. All rules regarding confidential, customer or proprietary information and trade secrets apply in full to Online Activity. Any information that cannot be disclosed through a conversation, a note or email also cannot be disclosed in a blog, web page, social media or similar site. You may not use the Company’s logo without consent.
5. Be smart about protecting yourself, your privacy, and the Company’s confidential information. What you publish is widely accessible and will be around for a long time, so consider the content carefully.
6. Do not feature the merchandise, logos, or advertisements of any merchandising partner or any other third party in a way that suggests that third party approves of or has sponsored your Online Activity that is associated with or appears to be associated with the Company in any way. Do not incorporate a third party’s music, images or other creative works in your Online Activity that is associated with or appears to be associated with the Company in any way. If you include any person’s voice, image, or likeness in your Online Activity that is associated with or appears to be associated with the Company in any way, obtain permission to do so from each such person. Nothing in this Policy is intended to prohibit employees from discussing among themselves or with non-employees their wages, hours and conditions of employment or their treatment by the Company and does not prohibit communicating with the public about a labor dispute or a protest about the Company’s terms and conditions of employment.
Additional Guidelines
Prohibited Subjects
The following are examples of subjects that may not be discussed, displayed, or distributed by representatives in any form of Online Activity:
• Confidential or proprietary information of the Company, its clients, partners, vendors, suppliers and representatives
• Embargoed information such as launch dates, release dates, and pending reorganizations
• Company intellectual property such as drawings, designs, trade dress, software, ideas and innovation
• Disparagement of Company’s or competitors’ products, services, executive leadership, employees, strategy, and business prospects
• Explicit sexual references
• Reference to illegal drugs or illegal activities
• Obscenity or profanity
• Disparagement of any race, religion, gender, sexual orientation, disability or national origin
• Employment referrals or recommendations about current or former employees
Do Not Compete with the Company
You may not sell any product or service that would compete with any of the Company's products or services without permission in writing from the Chief Executive Officer, Chief Financial Officer or the General Counsel. This includes, but is not limited to clothing, shoes and accessories. If in doubt, talk with your manager or Human Resources
You May Incur Legal Liability as a Result of your Online Activity
Please be advised that you are legally liable for anything you write or present online. In addition to disciplinary action and termination as noted in this Policy, you can also be sued by Company employees, competitors, and any individual or company that views your commentary, content, or images as, among other things, defamatory, pornographic, proprietary, harassing, libelous or creating a hostile work environment.
Access to Blogs and Devices
The Company has the right and ability to enforce this and other internal policies and to monitor compliance with their terms. In order to do so, the Company reserves the right to access any of its computers and electronic communications devices and to monitor blogs, social networking accounts, online sites, and Online Activity. Any and all telephone conversations or transmissions, electronic mail or transmissions, or internet access or usage by an employee by any electronic device or system, including but not limited to the use of a computer, telephone, wire, radio or electromagnetic, photoelectronic or photo-optical systems may be subject to monitoring at any and all times and by any lawful means. Employees should not maintain any expectation of privacy with respect to information transmitted over, received by, or posted on such sites.
Reporting Violations
If any representative believes that another representative’s Online Activity violates the Company’s policies, the representative should immediately report the Online Activity to Human Resources or the General Counsel. The Company will investigate the matter and determine whether any Online Activity violates its policies and take appropriate action.
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Company
Tillys Social Media and Online Activity Policy
In order to ensure that World of Jeans & Tops dba Tillys and its parent company, Tilly’s, Inc. (together, the “Company”), including, without limitation, its officers, directors, employees, independent contractors and agents (together, referred to herein as “representatives”) adhere to their ethical and legal obligations, representatives are required to comply with the Company’s Social Media and Online Activity Policy (this “Policy”). This Policy does not prohibit speech that is protected by law or restrict the flow of useful and appropriate information, but is intended to minimize risk to the Company and its representatives. Any social media use and online content or activity (together, “Online Activity”) that negatively impacts the Company’s representatives, business interests or reputation, or employees’ job performance, or any violation of this Policy, may result in disciplinary action up to and including termination (as applicable based on representative’s relationship with the Company). Consistent with applicable law, the Company reserves the right to require that a representative remove any posting that violates this Policy. Representatives with questions about this Policy should contact Human Resources
Scope
This Policy applies both in and out of the workplace and covers both the use of Company-sponsored Online Activity, as well as any general, public Online Activity not sponsored by the Company, including if done during non-work time and/or on a personal device. This Policy should be applied together with other Company policies and guidelines regarding social media and Online Activities, including, without limitation, those in the Employee Handbook, the Company’s Policies and Procedures, and the Code of Business Conduct and Ethics.
Online Activity includes content created, posted, published, and shared on social media which, by way of illustration and not limitation, may be in the form of blog posts, comments on blog posts, participation in discussions on online forums, biographical information in an online user profile, a “user generated” video, audio or still image, online journal or diary, personal web site, web bulletin board, forum, message board, chat room, video site, digital platform, or other content created by representatives and published online, in addition to on social media platforms such as Facebook, Instagram, TikTok, Twitter, LinkedIn and others. Because the field of social media is a rapidly changing one, and new tools and technologies may come into use, the same standards still apply, regardless of whether these new tools and technologies have been specifically named in this Policy.
General Guidelines
While all representatives are welcome to participate in Online Activity, the Company expects everyone who participates in Online Activity to understand and to follow these simple but important guidelines. Please keep in mind that our overall goal is simple - to participate online in a respectful, relevant way that protects the Company’s reputation and follows the law.
Representatives should abide by the following guidelines:
1. Employees may not engage in Online Activity during working hours or at any time with Company equipment or property unless authorized by the Company. Work-related Online Activity by nonexempt associates while off the clock is strictly prohibited.
2. Company policies prohibiting unlawful harassment, discrimination, retaliation, and workplace violence must be followed at all times.
3. Representatives who wish to use social media to exchange ideas or put forth their opinions should do so in a personal capacity, and may not express opinions or personal views in a way that could be misconstrued as being those of the Company. Only authorized representatives should communicate on behalf of the Company or create public interest in the Company or its products. Do not encourage testimonials from the public and do not send messages to others that might be considered to be “spam” or unwanted solicitations. All media inquiries should be directed to irelations@tillys.com.
4. All rules regarding confidential, customer or proprietary information and trade secrets apply in full to Online Activity. Any information that cannot be disclosed through a conversation, a note or email also cannot be disclosed in a blog, web page, social media or similar site. You may not use the Company’s logo without consent.
5. Be smart about protecting yourself, your privacy, and the Company’s confidential information. What you publish is widely accessible and will be around for a long time, so consider the content carefully.
6. Do not feature the merchandise, logos, or advertisements of any merchandising partner or any other third party in a way that suggests that third party approves of or has sponsored your Online Activity that is associated with or appears to be associated with the Company in any way. Do not incorporate a third party’s music, images or other creative works in your Online Activity that is associated with or appears to be associated with the Company in any way. If you include any person’s voice, image, or likeness in your Online Activity that is associated with or appears to be associated with the Company in any way, obtain permission to do so from each such person. Nothing in this Policy is intended to prohibit employees from discussing among themselves or with non-employees their wages, hours and conditions of employment or their treatment by the Company and does not prohibit communicating with the public about a labor dispute or a protest about the Company’s terms and conditions of employment.
Additional Guidelines
Prohibited Subjects
The following are examples of subjects that may not be discussed, displayed, or distributed by representatives in any form of Online Activity:
• Confidential or proprietary information of the Company, its clients, partners, vendors, suppliers and representatives
• Embargoed information such as launch dates, release dates, and pending reorganizations
• Company intellectual property such as drawings, designs, trade dress, software, ideas and innovation
• Disparagement of Company’s or competitors’ products, services, executive leadership, employees, strategy, and business prospects
• Explicit sexual references
• Reference to illegal drugs or illegal activities
• Obscenity or profanity
• Disparagement of any race, religion, gender, sexual orientation, disability or national origin
• Employment referrals or recommendations about current or former employees
Do Not Compete with the Company
You may not sell any product or service that would compete with any of the Company's products or services without permission in writing from the Chief Executive Officer, Chief Financial Officer or the General Counsel. This includes, but is not limited to clothing, shoes and accessories. If in doubt, talk with your manager or Human Resources
You May Incur Legal Liability as a Result of your Online Activity
Please be advised that you are legally liable for anything you write or present online. In addition to disciplinary action and termination as noted in this Policy, you can also be sued by Company employees, competitors, and any individual or company that views your commentary, content, or images as, among other things, defamatory, pornographic, proprietary, harassing, libelous or creating a hostile work environment.
Access to Blogs and Devices
The Company has the right and ability to enforce this and other internal policies and to monitor compliance with their terms. In order to do so, the Company reserves the right to access any of its computers and electronic communications devices and to monitor blogs, social networking accounts, online sites, and Online Activity. Any and all telephone conversations or transmissions, electronic mail or transmissions, or internet access or usage by an employee by any electronic device or system, including but not limited to the use of a computer, telephone, wire, radio or electromagnetic, photoelectronic or photo-optical systems may be subject to monitoring at any and all times and by any lawful means. Employees should not maintain any expectation of privacy with respect to information transmitted over, received by, or posted on such sites.
Reporting Violations
If any representative believes that another representative’s Online Activity violates the Company’s policies, the representative should immediately report the Online Activity to Human Resources or the General Counsel. The Company will investigate the matter and determine whether any Online Activity violates its policies and take appropriate action.